Internet Presence Optimization Services (SEO)

Keyword Research

• Determine optimal keywords and optimal number of keywords to promote for your campaign.
• Develop optimal keyword strategy necessary to achieve same goal within same time period.

Competitor Analysis

• Determine strength of links and link sources that can be replicated and improved upon as the competitive strategy of the site is developed.
• Determine competitor vulnerabilities, and capitalize upon those weaknesses.

Website optimization plan reviewed and approved by client

• Develop Baseline ranking report and analytics, explain and email them to customer.
• Install Google analytics, if not currently employed.

Local Directory 

• Designed to be a location based campaign, driving increases in market share & local market positioning, including location based keywords to drive relevant, converting traffic for maximum impact.
• Update or claim of the most important local directories to increase search result positioning and Google Map results.

Site Updates

• Evaluate site structure to determine impediments to optimal search engine visibility and correct them.
• Evaluate internal site linking structure and basic site design, identify and provide recommendations and implementation of necessary changes to perfect said structure.
• Analyze website “calls to action”, “flow” and “purchasing paths”.

Includes all other deliverable outlined in the agreed upon contract